OVERVIEW
E-Minibus was established to support the transition toward more sustainable passenger transportation through electric minibus solutions. The project focused on creating a strong and recognizable brand from the ground up, including logo development, visual identity, brand guidelines, and a modern WordPress website. To support customer decision-making and lead generation, a custom online calculator was developed, enabling visitors to evaluate relevant solutions through an intuitive digital experience. In addition, a range of marketing materials and graphic assets were produced to ensure a consistent brand presence across all communication channels.
CONCLUSION
"The result was a cohesive brand and digital platform that positioned E-Minibus as a modern provider of electric mobility solutions. By combining a clear visual identity, a user-friendly website, and interactive lead-generation tools, the project created a scalable foundation for customer engagement, brand recognition, and future growth. The online calculator played a key role in simplifying complex purchasing considerations and transforming website visitors into qualified leads."
